Bhagat Tarachand
Heritage dining, built into every wall and window.
- Client
- Bhagat Tarachand
- Sector
- Hospitality
- Duration
- 1 month
- Services
- Space brandingUX strategyMarketingExecution
The challenge
The site was still under construction, which made the final experience hard to picture. We built detailed 3D SketchUp walkthroughs to make the vision clear, and held design quality on a short, fast timeline.
What we did
Cultural artefacts, 3D cut-outs, the mandala and Ram Mandir elements and immersive wall graphics shaped an interior full of warmth and Indian identity. Signage and exterior branding carried the same intent from the first glance to the last course. We then designed menu cards, payment cards and collateral, and extended the work into marketing and advertising: one studio for the whole brand.
Recognition Times Iconic Brand recognition, Times of India, for the space branding.
From a shell under scaffolding to opening night.
“Great work and support, with proper technical information.
Ashish Trevedi
Co-founder, Soulful Cuisine (Bhagat Tarachand)
